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Web Site Planning: Suggestions and Guidelines
When you're ready to begin considering a web site, there are a few things that you must do to prepare. Here's a short list:
Step 1: Write a Web Site Goals Statement
Where to begin? Start with a couple of obvious questions to stimulate the conversation:
- What distinguishes your organization from the competition?
- What is the mission/creed/purpose of your organization?
- What role is the web site meant to play in the public image of your organization?
- Can your company branding be translated to a web site?
- How is your mission/creed/purpose relevant to the purpose of your web site?
